How to Build a Winning Sales Incentive Plan for Enterprise SaaS
By Eric Mersch
Why leverage a Sales Incentive Plan? Enterprise SaaS companies employ a direct-sales go-to-market strategy where salespeople contact potential customers directly and often work several months to complete the sales cycle. These salespeople have unique compensation structures in that half of the total compensation is based upon their sales production. Using…Read More
Read MoreBest Practices in Data Management: A Chief Financial Officer’s Perspective
By Eric Mersch
With the exponential growth of data and its critical importance in driving business decisions, the Chief Financial Officer (CFO) role continues to extend beyond traditional financial oversight. CFOs are now at the forefront of data management within their organizations. This shift is not just about managing financial data but encompasses…Read More
Read MoreUnderstanding AI: How to Perfect Your Prompt Techniques to Improve AI Results
By Eric Mersch
With artificial intelligence so in the news cycle nowadays, as a CFO I wanted to understand how I could better use AI for applications germane to the finance function (and in general). Recently, I took a prompt engineering course offered by OpenAI’s ChatGPT. Prompt engineering is the process of guiding…Read More
Read MoreHacking SaaS: An Insider’s Guide to SaaS Metrics and Managing Software Business Success
By Eric Mersch
Announcing the launch of “Hacking SaaS: An Insider’s Guide to Managing Software Business Success” by SaaS CFO and FLG partner Eric Mersch Eric Mersch has worked with SaaS companies, private and public, for over two decades. His guidance in “Hacking SaaS” comes directly from his extensive experience as a…Read More
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