Understanding the Quote-to-Cash Process for Enterprise SaaS
By

What is Quote-to-Cash? Quote-to-Cash (Q2C) refers to the entire lifecycle of a deal. It begins by providing a prospect with an initial quote and ends upon receipt of payment. Q2C requires cross-department collaboration to ensure the success of the company’s go-to-market (GTM) success. Chief Financial Officers must understand the full…Read More

Read More
How to Build a Winning Sales Incentive Plan for Enterprise SaaS
By

Why leverage a Sales Incentive Plan? Enterprise SaaS companies employ a direct-sales go-to-market strategy where salespeople contact potential customers directly and often work several months to complete the sales cycle. These salespeople have unique compensation structures in that half of the total compensation is based upon their sales production. Using…Read More

Read More
Best Practices in Data Management: A Chief Financial Officer’s Perspective
By

With the exponential growth of data and its critical importance in driving business decisions, the Chief Financial Officer (CFO) role continues to extend beyond traditional financial oversight. CFOs are now at the forefront of data management within their organizations. This shift is not just about managing financial data but encompasses…Read More

Read More
Understanding AI: How to Perfect Your Prompt Techniques to Improve AI Results
By

With artificial intelligence so in the news cycle nowadays, as a CFO I wanted to understand how I could better use AI for applications germane to the finance function (and in general). Recently, I took a prompt engineering course offered by OpenAI’s ChatGPT. Prompt engineering is the process of guiding…Read More

Read More

More Posts