Hacking SaaS: An Insider’s Guide to SaaS Metrics and Managing Software Business Success
By Eric Mersch
Announcing the launch of “Hacking SaaS: An Insider’s Guide to Managing Software Business Success” by SaaS CFO and FLG partner Eric Mersch Eric Mersch has worked with SaaS companies, private and public, for over two decades. His guidance in “Hacking SaaS” comes directly from his extensive experience as a…Read More
Read MoreManaging Performance at Business-to-Consumer (B2C) SaaS Companies
By Eric Mersch
I have written extensively about SaaS business model classification. My articles highlight the key operational differences that drive strategic decision making for SaaS businesses as well as the relevant key performance indicators for management and reporting. This article focuses on the Business-to-Consumer SaaS business model. Specifically, we will discuss their…Read More
Read MoreSaaS “Industry-Centric” Business Models: Horizontal vs Vertical
By Eric Mersch
“Industry-Centric” SaaS business models offer an alternative SaaS company categorization to the “Customer-Centric” SaaS model, which is defined based on the “go-to-market” strategy used by a management team. Both the Customer-Centric and Industry-Centric classifications provide valuable frameworks for evaluating SaaS companies. The successful SaaS CFO must understand both frameworks to…Read More
Read MoreDefining “Excellence” for the SaaS CFO
By Eric Mersch
My 20+ years as a SaaS CFO has refined my perspective about what defines “excellence” when it comes to performance in the C-suite. I believe a great CFO needs to embody three key traits: Leadership A strategic mindset Diverse business and financial experience IMHO, these are the table stakes for…Read More
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